copy and content writing
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What is the Difference Between Copywriting and Content Writing?

There’s no getting around it - the words on websites matter. Yes, images make a splash, and super-functional UX design is impressive, but without excellent copy and content, a website won’t help your business flourish.  Hold…
Importance of Copywriting
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The Importance of Copywriting and It’s Role in Website Success

In the ever-evolving world of web design and development, there are a few facts you can always count on to be true. Among them is that regardless of your niche, the type of website you manage, or your target audience, the importance of…
why are images important on a website
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Why Are Images Important on a Website?

Ever wonder why images are important on a website? Studies show that users make a judgement about the quality of a website within seconds of viewing it. So, whether you manage a blog with 100 weekly visitors or a multimillion-dollar ecommerce…
Website Graphics
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3 Types of Website Graphics and When to Use Them

Graphics are an important component to any website. While the copy on your site is also very important, it usually plays a supporting role to imagery. Whether you’re selling products, teaching a skill, sharing a blog, or anything else…
Become a Web Designer
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How to Become a Web Designer: What you Need to Know

Despite the fact that it’s been growing for years, the web design space continues to expand today. What does a web designer do? Designers use a combination of creativity and technical knowledge to ensure a website is visually appealing.…
UX vs. UI Design
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UX vs. UI Design – What’s the Difference?

UX vs. UI Design. They are two terms which are often used concurrently, and most definitely rely upon each other. While the difference between UI and UX design is subtle, they are two distinct concepts and practices. Regardless of which…
UI Design
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6 Techniques for Improving Your Website UI Design

Most of us are so used to interacting with electronic devices in the form of smart phones, tablets, and computers, that we might find it difficult to carry out our everyday tasks without them. This is a testament to effective web page user…
UX Design
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UX Design: Website and App Considerations

It’s estimated that Americans spend nearly seven hours per day online. That time may include shopping, conducting research, consuming news content, scrolling and posting on social media, or streaming videos. With the variety of options…
Common Types of Websites
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6 Types of Websites and Which Is Right for You

Gone are the days when small businesses could get by without an online presence. Given the extent to which we live our lives online, today’s consumers expect every company, no matter it’s size, to have some sort of website. It’s important…
How to Choose a Domain Name
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How to Choose a Domain Name That Resonates – 7 Tips for Domain Success

Your domain name is your online identity. Sure, you could use the WordPress or Squarespace domain that comes with your free website. But your domain name is the first impression visitors have of you and your business. In this sense,…